Job Description
Job Detail
overview
Our client in the manufacturing and distribution sector is seeking to recruit a strategic and creative Brand Executive to lead brand development efforts. The incumbent will establish brand strategy, ensure message consistency, oversee campaigns, and analyse performance to grow brand equity and customer engagement.
Responsibilities:
Acting as the custodian of the brand, leveraging data-driven insights to uncover opportunities for growth while preserving the brand's core strength and identity.
Independently manage portfolio of products.
Developing and executing comprehensive omnichannel marketing plans, including pricing strategies, promotional campaigns, and market activations, to achieve brand and commercial objectives.
Collaborate with sales teams to engage, inspire and galvanise the latter around the brand vision and ensure that targets are met.
Oversee budgets, ROI analysis, and performance tracking.
Collaborate with internal teams and external partners.
Analyse consumer and competitors behaviours and market trends.
Ensure timely sales and marketing reporting to management and suppliers.
what you need to know
Profile:
Bachelor's in Marketing, Business, or related, MBA preferred.
3+ years related experience at Management level.
Holder of a valid driving license.
Strong collaboration and communication skills, being able to inspire and drive internal & external stakeholders to achieve shared goals.
Strong strategic and analytical skills, with a clear understanding of market dynamics, consumer behaviour, and competitive landscapes.
Proactive and resourceful, with a willingness to roll up your sleeves and deliver results within tight timelines.
CV Form
Job information
Job Reference:
2537-BET-ARL
Published Date:
9 September